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Reality Touch

Mert Yucel 19 June, 2019

It is impossible to revive the world and the truth, and the truth is perfect. Today’s human being, who can reach the content they want anywhere at any moment, tend to consume fictive content only to be excited and be entertained. Any content that has a potential to cause an effect such as funny, scary, exciting, happy or sad is viewed and shared proportional to its closeness to reality. It is preferable that the storyteller, who tells a story visually, verbally or written, is the owner of the story. For this reason, it is valuable that the storyteller is in the content or tells the story through his own mouth, internalizing  and without a filter. In the forwarded information, “polishing” of the parts of interest requires creativity. This creativity is formed by observing the viewer, and the final result emerges as building a new reality  which is more striking than the real one.

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