Let’s play this game boldly and freely

FSAP, providing communication, marketing, media, branding, storytelling, and content-focused consultancy services, conducts consultancy processes by drawing maps tailored to the target. The maps prepared after the analysis to understand the brand's internal dynamics, ecosystem, and context are the starting point of the process. Then, together with the brand, we select the best map, identifies actions suitable for the map, and manages this process. The method, action, and management make up the entire adventure. FSAP may play the leading role in the process or provide partial involvement according to the brand's preference. This unlimited working method option provides freedom to the brand and its stakeholders. There are various ways to increase the gain of communication, marketing, and media investments. FSAP, having sat in the consultancy seat in hundreds of projects of various sizes, has sometimes been a project writer for the brand, sometimes a campaign manager, and sometimes the decision-maker in the marketing process. The key shared characteristic across these processes is the ability to instill confidence by answering the 'why?' for brands. Brands place trust in FSAP's guidance, allowing them to focus solely on strategic (smart) and creative (original) steps.