Today, communication technologies are the main reasons for the inevitable increase of information and data flow rate. In fact, an idea or thought can be transformed into videos, photos, text or audio within seconds and shared worldwide as content. Based on this development, FSAP has foreseen many years ago that “content and related services” are the most valuable communication tools and methods of our age. The decision to establish FSAP was taken with this foresight.
Content revives the idea
Consciousness of having the pioneer role
FSAP aims to offer content creation and related services by gathering, combining and integrating past experiences acquired in all media environments and all kinds of content. With the invention of the Internet, media’s leading role in communications has ended and this task has been transferred to content. Mentors, such as FSAP, are essential for the new lead actor to fulfill his duties. FSAP, aware of the fact that it will play an important role in the rapid re-positioning of the stones following this fast change in supply-demand balance, has been established by a professional who has experienced all horizontal and vertical responsibilities in the communication industry over a period of 20 years.
Your target is our guide
FSAP tells all brands, companies, structures and organizations which aim to reach their target audience through communication how to reach their goal by means of content and walks with them on this path. The content projects created and/or designed by FSAP for the purpose can come to life in different media environments. FSAP projects can be executed in one or several of the digital, traditional or mobile media, there is no media constraint. Production of content according to the media has lost its functionality. In order to reach the target of the client, FSAP designs the stories and tells these stories with the contents in the required environments and according to a plan and a map to the target, decides in which environments this storytelling can be done.